Photo courtesy of Lifespark
Former Optum CEO Matt Nyquist has joined Lifespark as Chief Public Health Officer and will lead the design, development and management of the company’s global risk products and market expansion. In a statement, Lifespark called the move an attempt to cut costs for seniors and healthcare providers.
Lifespark, formerly Lifesprk, is a large healthcare company headquartered in St. Louis Park, Minnesota. Its global risk model aims to reduce overall risk and improve outcomes for older adults by providing a home delivery system through an integrated technology platform.
According to Nyquist, he will initially focus on process and structure, bringing rigor to Lifespark’s scalable product, Lifespark COMPLETE.
“Data is the backbone of successful public health efforts, but many organizations fail to provide metrics that demonstrate effectiveness,” Nyquist said. “We provide transparency in our results to build trust and alignment with our partners. Proving our model and delivering results that improve the experience for seniors will be our biggest achievement.”
Lifespark CEO Joel Theisen, RN, said Nyquist has the right mix of experience with value-based business models, products and contracts for members in a variety of product types including Medicare Advantage, dual entitlement like MSHO, institutional and equivalent plans for special needs. and direct contracts.
“As we begin expanding into new markets outside of Minnesota in 2022, this role is critical,” Theisen said. “A high volume, low cost market is rapidly developing for the elderly.”
Nyquist said he was drawn to Lifespark because he was looking for a small but bold company with an entrepreneurial mindset and a differentiated product.
“We’re ready to scale, and I’m excited to be part of this next phase to help seniors age magnificently, not just in Minnesota, but nationally,” he said.
Prior to joining Lifespark, Nyquist was Chief Product Officer/CEO of UnitedHealth Group’s Center for Digital Health – Optum, where he led the design, development, and implementation of a new digital healthcare model that combines digital doctor visits with in-person doctor visits to make care more convenient.
He was also Optum’s chief information officer for public health, overseeing the technology division that handled the $2 billion health care business.
Nyquist holds an MBA in Finance from the University of St. Thomas and a BA in Marketing, Management and Human Resources from the University of Wisconsin-Madison. He also holds a Stanford University Certificate in Executive Education and Data Science for Executives from the University of Minnesota.